Advertising
(Book)
Description
Copies
More Copies In Prospector
More Details
Notes
Citations
Espejo, R. (2010). Advertising. Detroit, Greenhaven Press.
Chicago / Turabian - Author Date Citation (style guide)Espejo, Roman, 1977-. 2010. Advertising. Detroit, Greenhaven Press.
Chicago / Turabian - Humanities Citation (style guide)Espejo, Roman, 1977-, Advertising. Detroit, Greenhaven Press, 2010.
MLA Citation (style guide)Espejo, Roman. Advertising. Detroit, Greenhaven Press, 2010.
Staff View
Record Information
Last Sierra Extract Time | Oct 26, 2024 08:02:16 PM |
---|---|
Last File Modification Time | Oct 26, 2024 08:02:42 PM |
Last Grouped Work Modification Time | Oct 26, 2024 08:02:23 PM |
MARC Record
LEADER | 03273cam a2200517 a 4500 | ||
---|---|---|---|
001 | 441154649 | ||
003 | OCoLC | ||
005 | 20100625172954.0 | ||
008 | 091208t20102010miua j b 001 0 eng | ||
010 | |a 2009050761 | ||
020 | |a 9780737747515 |q hardback | ||
020 | |a 9780737747522 |q paperback | ||
020 | |a 073774751X |q hardback | ||
020 | |a 0737747528 |q paperback | ||
035 | |a (OCoLC)441154649 | ||
040 | |a DLC |b eng |c DLC |d YDX |d ABG |d IOE |d QBX |d YDXCP |d HDX | ||
049 | |a HDXA | ||
050 | 0 | 0 | |a HF5831 |b .A342 2010 |
082 | 0 | 0 | |a 659.1 |2 22 |
245 | 0 | 0 | |a Advertising / |c Roman Espejo, book editor. |
264 | 1 | |a Detroit : |b Greenhaven Press, |c [2010] | |
264 | 4 | |c ©2010 | |
300 | |a 207 pages : |b illustrations ; |c 23 cm. | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a unmediated |b n |2 rdamedia | ||
338 | |a volume |b nc |2 rdacarrier | ||
385 | |n age |a Children |2 lcdgt | ||
490 | 1 | |a Opposing viewpoints series | |
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a Advertising benefits consumers / Winston Fletcher -- Advertising is too pervasive / Lucas Conley -- Many advertisements are sexist / Portia -- Many allegedly sexist advertisements were created by women / Joy Parks -- Cause marketing is beneficial / Richard Westlund -- Cause marketing is not beneficial / Anne Kingston -- Advertising is harmful to children / Diane E. Levin -- The fears of advertising's effects on children are exaggerated / Karen Sternheimer -- Children are overexposed to alcohol advertising / David Jernigan -- Alcohol advertising does not target children / Trevor Butterworth and Rebecca Goldin -- Political advertising is becoming increasingly negative / June Kronholz -- Negative political advertising is necessary / David Mark -- Candidates should be given free airtime / Marj Halperin -- Candidates should not be given free airtime / Bob Priddy -- Advertising is failing / Douglas Haddow -- The future of advertising is the internet / Alison Overholt -- Product placement is becoming more sophisticated / Brian Stelter -- Product placement is becoming too ubiquitous / Alicia Rebensdorf. | |
650 | 0 | |a Advertising |0 https://id.loc.gov/authorities/subjects/sh85001086 |x Moral and ethical aspects |0 https://id.loc.gov/authorities/subjects/sh00006099 |v Juvenile literature. |0 https://id.loc.gov/authorities/subjects/sh99001674 | |
650 | 0 | |a Advertising |x Social aspects |0 https://id.loc.gov/authorities/subjects/sh85001172 |v Juvenile literature. |0 https://id.loc.gov/authorities/subjects/sh99001674 | |
655 | 7 | |a Literature. |2 lcgft |0 https://id.loc.gov/authorities/genreForms/gf2014026415 | |
700 | 1 | |a Espejo, Roman, |d 1977- |0 https://id.loc.gov/authorities/names/n2001094323 | |
830 | 0 | |a Opposing viewpoints series (Unnumbered) |0 https://id.loc.gov/authorities/names/n83729248 | |
907 | |a .b29994639 | ||
948 | |a MARCIVE Comp, in 2022.12 | ||
948 | |a MARCIVE Comp, 2018.05 | ||
948 | |a MARCIVE August, 2017 | ||
948 | |a MARCIVE extract Aug 5, 2017 | ||
989 | |1 .i57678285 |b 1030003058212 |d cms |g - |m |h 0 |x 0 |t 0 |i 0 |j 18 |k 100711 |o - |a HF 5831 .A342 2010 | ||
994 | |a 02 |b HDX | ||
995 | |a Loaded with m2btab.ltiac in 2022.12 | ||
995 | |a Loaded with m2btab.ltiac in 2018.06 | ||
995 | |a Loaded with m2btab.ltiac in 2017.08 | ||
998 | |e - |f eng |a cm |a cms |