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Upside: profiting from the profound demographic shifts ahead

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Author:
Gronbach, Kenneth W.
Publisher:
AMACOM, American Management Association
Publication Date:
[2017]
Language:
English
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On Shelf
Aims Greeley Circulation
HF5415.127 .G763 2017

Description

"Demographics not only define who we are, where we live, and how our numbers change, but--for those who can read beyond the raw figures--they open up hidden business opportunities that lie ahead. What will happen when retiring Boomers free up jobs? How will Generation Y alter housing and transportation? Which states will have the most dynamic workforces? Will American manufacturing rebound as Asia's population boom stalls? Upside puts this powerful yet little-understood science to work finding answers. Demographer Kenneth Gronbach synthesises reams of data to show how generations impact markets and economies, and how to target promising trends."--Provided by publisher.

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Subjects

Subjects
BUSINESS & ECONOMICS
BUSINESS & ECONOMICS -- Industrial Management
BUSINESS & ECONOMICS -- Management
BUSINESS & ECONOMICS -- Management Science
BUSINESS & ECONOMICS -- Organizational Behavior
Cibles (Marketing)
Cibles (Marketing) -- États-Unis
Consommateurs
Consommateurs -- États-Unis
Consumers
Consumers -- United States
Demography
Demography -- United States
Démographie
Démographie -- États-Unis
Electronic books
Industrial Management
Management
Management Science
Marketing
Marketing -- Recherche -- États-Unis
Marketing research
Marketing research -- United States
Organizational Behavior
Population
Recherche
Target marketing
Target marketing -- United States
United States
United States -- Population

More Details

Contributors:
Moye, M. J.,author
ISBN:
9780814434697
9780814434703

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Grouping Information

Grouped Work IDddaad156-e63a-05e0-e401-05fe8512d191
Grouping Titleupside profiting from the profound demographic shifts ahead
Grouping Authorkenneth w gronbach
Grouping Categorybook
Grouping LanguageEnglish (eng)
Last Grouping Update2025-01-20 05:55:41AM
Last Indexed2025-02-09 23:46:57PM

Solr Fields

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Moye, M. J.
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Moye, M. J.,author
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Gronbach, Kenneth W.
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Aims Community College - Greeley
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Aims Greeley Circulation
display_description
"Demographics not only define who we are, where we live, and how our numbers change, but--for those who can read beyond the raw figures--they open up hidden business opportunities that lie ahead. What will happen when retiring Boomers free up jobs? How will Generation Y alter housing and transportation? Which states will have the most dynamic workforces? Will American manufacturing rebound as Asia's population boom stalls? Upside puts this powerful yet little-understood science to work finding answers. Demographer Kenneth Gronbach synthesises reams of data to show how generations impact markets and economies, and how to target promising trends."--Provided by publisher.
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Books
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HF5415.127 .G763 2017
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Aims Community College
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Aims Community College - Greeley
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9780814434697
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2017
publisher
AMACOM, American Management Association
recordtype
grouped_work
subject_facet
BUSINESS & ECONOMICS -- Industrial Management
BUSINESS & ECONOMICS -- Management
BUSINESS & ECONOMICS -- Management Science
BUSINESS & ECONOMICS -- Organizational Behavior
Cibles (Marketing) -- États-Unis
Consommateurs -- États-Unis
Consumers
Consumers -- United States
Demography
Demography -- United States
Démographie -- États-Unis
Electronic books
Marketing -- Recherche -- États-Unis
Marketing research
Marketing research -- United States
Population
Target marketing
Target marketing -- United States
United States
United States -- Population
title_display
Upside : profiting from the profound demographic shifts ahead
title_full
Upside : profiting from the profound demographic shifts ahead / Kenneth W. Gronbach with M.J. Moye
Upside : profiting from the profound demographic shifts ahead / Kenneth W. Gronbach, with M.J. Moye
title_short
Upside
title_sub
profiting from the profound demographic shifts ahead
topic_facet
BUSINESS & ECONOMICS
Cibles (Marketing)
Consommateurs
Consumers
Demography
Démographie
Industrial Management
Management
Management Science
Marketing
Marketing research
Organizational Behavior
Population
Recherche
Target marketing

Solr Details Tables

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Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical DescriptionAbridged
ils:.b6413393xBookBooksEnglishAMACOM, American Management Association[2017]xi, 276 pages : illustrations, charts ; 24 cm
ebscoacademiccmc:ocn968151917eBookeBookEnglishAMACOM, American Management Association[2017]1 online resource (xiii, 285 pages)
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