Television is the new television: the unexpected triumph of old media in the digital age
(Book)
Author:
Published:
New York, New York : Portfolio/Penguin, [2015].
Format:
Book
ISBN:
9781591848134, 159184813X
Physical Desc:
212 pages ; 22 cm
Status:
Aims Greeley Circulation
TK6678 .W65 2015
Description
"The author of The Man Who Owns the News shares new insights into the ongoing war for media profits to argue that digital media is failing as a profit generator and that a new age of television will be pursued by major advertisers"--Novelist.
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Language:
Unknown
Notes
General Note
Includes index.
Description
"The author of The Man Who Owns the News shares new insights into the ongoing war for media profits to argue that digital media is failing as a profit generator and that a new age of television will be pursued by major advertisers"--Novelist.
Citations
APA Citation (style guide)
Wolff, M. (2015). Television is the new television: the unexpected triumph of old media in the digital age. New York, New York, Portfolio/Penguin.
Chicago / Turabian - Author Date Citation (style guide)Wolff, Michael, 1953-. 2015. Television Is the New Television: The Unexpected Triumph of Old Media in the Digital Age. New York, New York, Portfolio/Penguin.
Chicago / Turabian - Humanities Citation (style guide)Wolff, Michael, 1953-, Television Is the New Television: The Unexpected Triumph of Old Media in the Digital Age. New York, New York, Portfolio/Penguin, 2015.
MLA Citation (style guide)Wolff, Michael. Television Is the New Television: The Unexpected Triumph of Old Media in the Digital Age. New York, New York, Portfolio/Penguin, 2015.
Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
Staff View
Grouped Work ID:
fbc2d9fc-ab0d-e689-dcc2-323b64078a04
Record Information
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| 505 | 0 | |a part 1. The revolution is foretold: Blinded by the new ; The logical outcome ; Why digital is so sure about the future... the millennials! -- part 2. Inventing the new media: How news came to wag the dog ; To be, or not to be, cool -- part 3. The new audience, and what it's worth: Traffic patterns ; The self-promoters ; Tech men and ad men ; Explaining programmatic advertising ; The advertising curve -- part 4. The counterrevolution: The Netflix unrevolution ; Screen time ; More boxes ; Consolidating consolivision ; Television wants to be paid for ; Finding the new economics ; No neutrals in net neutrality ; When YouTube challenged TV... and lost ; YouTube becomes not YouTube ; Facebook television -- part 5. The new television, or the new old television: Premium plus plus plus ; Repacking the unbundle -- part 6. Content is king : well, it is on television: Sine qua non ; Television and the way we live now ; The digital postscript. | |
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